GO-JEK, based in Indonesia, is the leading ride-hailing and on-demand services platform in Indonesia. The company began by building a mobile app to connect motorbike drivers (known locally as “ojek”) with customers and has quickly expanded its service offering to include express delivery & courier, food & grocery delivery, and lifestyle services (i.e. cleaning, massage, beauty, etc.). GO-JEK has recently launched GO-CAR, for booking private cars, as well as GO-PAY, an integrated cashless solution for all of GO-JEK’s services. In each category, GO-JEK has become the vertical leader and its comprehensive service offering has helped make the company Indonesia’s largest mobile platform.